I've been explaining this to people over and over again and I reached the point where I just want to point them to a web page to read through before we can talk some more about it :p So here it is, in a nutshell, the whole deal about Google and Faceboo…...
I just finished reading "the dip" by Seth Godin. I actually didn't really know what the book was about and I basically picked it up just because it was less than $10 and because I loved previous books by Seth Godin (no doubt he's one of the greatest…...
Interestingly enough I just stumbled upon an old IRC conversation where I was asking some PR questions to Robin "Roblimo" Mille, editor of NewsForge. It's pretty old (the file date says April 2004), but I thought it was still interesting... fplanque:…...
"Giving up the illusion that you can predict the future is a very liberating moment. All you can do is give yourself the capacity to respond... the creation of that capacity is the purpose of strategy." - Lord John Browne Chairman of BP
I've been laughing my ass out reading the report about Papa Hari's "Make Money Offline" seminar! Just a couple of quotes to give you an idea: "It was really cool, the way they taught us how to make money, like getting a job or starting a business,"…...
Tonight we came to the conclusion that there are actually five stages to mastering the art of marketing: Level 1: You don't know about marketing. You are a happy marketing target. Level 2: You understand marketing. You're starting to think you'd better…...
Nope, this is not the usual funny YouTube video stuff. This one shows the power of subliminal advertising......
My take on the topic… Why should a legitimate business need to worry about branding? Well, if you wait long enough, any type of business is bound to be commoditized at some point. Actually, they even managed to commoditize artistic creation!…...
"Lists and types of bite sized content that offer immediate reward to an attention and time scare audience typically spread further than content which requires more attention. The attention deficit most of us live with is going to constrain the types of…
Oh well... I think it's been too long since I last read some great wisdom like the one on Joel on Software. I read this really insightful peace today about all the important things beyond just the actual software code. Here's a funny quote: Human…...