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The truth about Safari for Windows

Everybody's talking about Apple's release of their Safari web browser for Windows. And everybody's speculating about how Apple needs to convince Windows developers to make their sites iPhone compatible (the iPhone includes Safari) or how Apple wants to…...

June 23, 2007 · 1 min · François Planque

Subliminal advertising

Nope, this is not the usual funny YouTube video stuff. This one shows the power of subliminal advertising......

June 16, 2007 · 1 min · François Planque

Why should a legitimate business need to worry about branding?

My take on the topic… Why should a legitimate business need to worry about branding? Well, if you wait long enough, any type of business is bound to be commoditized at some point. Actually, they even managed to commoditize artistic creation!…...

March 30, 2007 · 4 min · François Planque